7 Best Crypto Affiliate Programs in 2025

Crypto affiliate programs are partnerships between crypto platforms and individuals or businesses who promote their products or services. Affiliates earn commissions for referring new users, customers, or traders to platforms through unique links or codes.

These programs cover projects such as exchanges, wallets, tax tools, and DeFi platforms, each offering specific benefits and payout structures. Unlike standard affiliate marketing, crypto programs often provide rewards like cryptocurrency payouts and airdrops.

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Top 7 Crypto Affiliate Programs

The best crypto affiliate programs provide a wide range of opportunities for influencers and businesses to diversify their income streams.

With their flexibility and global appeal, these programs are a great income choice for businesses and influencers with large audiences. We’ve curated this list of the top 7 crypto affiliate programs to showcase the best options across exchanges, DeFi, hardware, and software:

1. Binance: Up to 50% spot, 40% futures commissions
2. Coinbase: 50% trading fees for three months
3. MEXC: Up to 70% trading fees, 10% sub-affiliate bonus
4. Bybit: Lifetime commissions up to 50% trading fees
5. Hyperliquid: 10% trading fees, 4% fee discount for users
6. Ledger: 10% per sale on hardware wallets
7. CoinLedger: 25% recurring commission on tax software subscriptions

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1. Binance

Binance has been the largest cryptocurrency exchange for the past five years, leading both spot and derivatives markets with a 40% global market share and processing $4 trillion in total monthly volume. It operates in over 180 countries but is banned in the US, UK, Canada, and Singapore.

Unsurprisingly, Binance also offers a top-tier affiliate program with commissions up to 50% for affiliates and trading fees discounts between 10%–20% for referrals. The program includes exclusive branding opportunities, marketing support, and early access to new products.

• Commission rate: 50% on spot fees (41% for the first 500 traders), up to 40% on futures fees (30% lifetime, with periodic assessments), and 30% on Binance Pool commissions.
• Eligibility: Must have either 5,000+ active social media followers, 2,000+ active users, or 5,000+ daily visits to a platform or website.
• Bonuses: Up to $72,000 monthly in Futures bonuses, plus free Binance merchandise and vouchers.

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2. Coinbase

Coinbase remains the dominant cryptocurrency exchange in the US in 2024, trusted by institutions like MicroStrategy and Bitcoin ETFs, including BlackRock's IBIT. Coinbase's products also include a separate crypto wallet app, a layer 2 network called Base and the USDC stablecoin in partnership with Circle.

Coinbase has an affiliate program that provides 50% commission on referred users' trading fees for the first three months. Affiliates gain access to advanced tracking tools, customizable reports, and flexible electronic payment options like PayPal or direct bank transfers.

• Commission rate: 50% of referred users' trading fees for the first three months.
• Eligibility: Free access to anyone with a blog or website.
• Payment options: Electronically via PayPal or direct bank transfer in your local currency.

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3. MEXC

MEXC, launched in 2018 and headquartered in Seychelles, has grown into a globally recognized cryptocurrency exchange with over 2,700 coins and 2,800 trading pairs. The platform reports a mothly trading volume of approximately $120 billion on spot markets.

Additionally, MEXC features a competitive affiliate program with one of the highest commission rates in crypto, with additional sub-affiliate rewards and dedicated support. As of now MEXC has over 32,000 KOL partners and 6,200+ BTC paid in commisions.

• Commission rate: Up to 70% on trading fees (starting at 50%) and an additional 10% from sub-affiliate referrals.
• Eligibility: Open to individuals with a significant online presence, such as active social media followers or website traffic.
• Payment options: Direct bank transfer or other supported methods.

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4. Bybit

Bybit is the second-largest cryptocurrency exchange by trading volume, with an impressive $639 billion monthly futures trading volume in October 2024. Its industry-leading up to 200x leverage on select contracts attracts both retail traders and institutional clients.

Bybit’s affiliate program features lifetime commissions of up to 50% on trading fees and includes an extra 10% sub-affiliate commission. Affiliates also benefit from access to exclusive events, real-time analytics tools, and dedicated account managers to maximize their earnings.

• Commission rate: Up to 50% on trading fees, plus an additional 10% commission from sub-affiliates.
• Eligibility: Open to influencers, website owners, and those with active crypto communities or audiences.
• Bonuses: Access to global networking events, F1 Red Bull Racing VIP passes, and Bybit-hosted affiliate parties.

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5. Hyperliquid

Hyperliquid is a decentralized perpetual exchange with an average daily trading volume of $1 billion and peak volumes of $4.3 billion. The platform supplies traders leverage up to 50x and incorporates the HYPE token, which powers governance, rewards, and fee discounts within its ecosystem.

Hyperliquid's referral program provides 10% commission on trading fees for referrals, applicable up to $1 billion in volume per referred user. Referred users also enjoy a 4% fee discount on their first $25 million in trading volume.

• Commission rate: 10% of referred users' trading fees, less any discounts.
• Eligibility: Users must complete $10,000 in trading volume to create a referral code.
• Referral benefits: Referred users receive a 4% fee discount on their first $25 million in trading volume.

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6. Ledger

Ledger is a market leader in secure hardware wallets, trusted by millions of users globally for managing digital assets. It is the first hardware wallet certified by ANSSI, the French cybersecurity agency, ensuring unmatched security standards.

Ledger's affiliate program has a 10% commission on net sales (excluding VAT and shipping), with products ranging from $79 for the Ledger Nano S Plus to $149 for the Ledger Nano X. Affiliates benefit from marketing support, weekly cryptocurrency payouts, and a low payout requirement.

• Commission rate: 10% per sale (net amount, excluding VAT and shipping).
• Eligibility: Open to bloggers, YouTubers, influencers, and crypto companies with an audience interested in digital asset security.
• Payment options: Weekly payments in cryptocurrency; minimum payout threshold of €50.

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7. CoinLedger

CoinLedger is a top cryptocurrency tax software designed to simplify tax reporting by integrating seamlessly with popular exchanges, wallets, and DeFi platforms. Trusted by thousands of investors, it automates crypto tax calculations and generates IRS-ready tax reports.

CoinLedger’s affiliate program comes with a 25% recurring commission for each referred customer, with most products priced between $49 and $299 annually. Affiliates can promote various plans, including beginner, intermediate, and professional tiers, maximizing earning potential.

• Commission rate: 25% recurring commission for each referred customer.
• Eligibility: Open to individuals with an online presence, such as blogs, websites, or crypto communities.
• Payment options: Payments via PayPal with a minimum payout threshold of $30.
  

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How Do Crypto Affiliate Programs Work?

Crypto affiliate programs allow individuals or businesses to earn commissions by promoting crypto products or services through unique referral links or codes.

1. Sign Up and Approval: Affiliates apply to the program and, upon approval, gain access to their unique referral links or codes.
2. Promotion: Affiliates share their referral links on blogs, social media, websites, or other platforms to attract potential users.
3. User Action: When referred users perform specific actions (e.g., sign up, trade, or purchase), the affiliate earns a commission.
4. Commission Structure: Earnings are calculated based on a predefined rate, such as a percentage of sales or trading fees, often tiered by performance.
5. Payments: Affiliates receive payouts, typically in cryptocurrency or fiat, once they meet the program’s minimum threshold.

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Types of Crypto Affiliate Programs

Crypto affiliate programs are tailored to different industries and present unique earning models based on user engagement and product types.

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Centralized Exchange (CEX) Programs

By far the most popular affiliate marketing type in crypto, centralized exchanges almost universally offer programs with a typical median commission fee of 50%.

Affiliates earn a percentage of the trading fees from users they refer, with futures trading often generating higher cumulative commissions over time due to larger trading volumes.

Examples: Binance, Bybit, OKX, MEXC, Crypto.com, Coinbase, KuCoin, Gate.io.

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DeFi and Decentralized Products

DeFi affiliate programs (often branded as referral programs) have surged in popularity in recent years, especially among DEXs and bridges, as the decentralized finance ecosystem continues to grow.

These programs reward affiliates with a share of trading fees generated by their referrals, similar to CEX programs, but also provide additional perks like airdrops, such as Hyperliquid's HYPE.

Examples: Decentralized exchanges (Hyperliquid, GMX), cross-chain bridges (Across, Rhino.fi, Rhino), and sometimes new blockchains (Zircuit, Grass).

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Physical and Digital Product Sales

Physical and digital product affiliate programs are a great way to diversify income streams while promoting tangible products like hardware wallets or essential tools such as tax software.

Affiliates earn a fixed percentage of each sale, making earnings simple to calculate and transparent. However, scaling these commissions to match the potential of exchange fees or DeFi airdrops.

Examples: Ledger (10% per sale), Trezor (12–15% per sale), CoinLedger (25% recurring commission), Koinly (20% for first purchase and 10% for additional ones).

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How to Choose the Right Crypto Affiliate Program

Selecting the right crypto affiliate program is essential for aligning with your platform and maximizing earnings. Key factors to consider include:

• Your Platform: Evaluate where your content or business has the most reach; whether it’s a blog, YouTube channel, or social media profile (e.g., X, Instagram, TikTok).
• Target Audience: Identify the needs of your audience; are they traders, beginners, or advanced users? Select programs that give relevant products or services to them.
• Product Credibility: Choose programs from reputable companies like Binance, Coinbase, or Ledger to build trust with your audience.
• Commission Structure: Assess the earning model (e.g., recurring, one-time, or tiered payouts) to ensure it aligns with your goals and audience potential.
• Ease of Promotion: Opt for programs that provide marketing materials, tracking tools, and dedicated support to simplify promotion.
• Geographic Reach: Ensure the program is accessible to your target region; some, like OKX in the US or Bybit in Europe, face restrictions.
• Payment Options: Confirm the program has timely payouts in your preferred currency or cryptocurrency.
• Scalability: Prioritize programs with high earning potential, such as futures trading fees or DeFi incentives, to grow revenue over time.

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Bottom Line

The crypto market, valued at over $3 trillion, offers endless opportunities to earn, with affiliate marketing growing steadily in popularity.

To succeed, you need to first define clear goals and then identify the programs that best align with your platform and audience.

With the insights from this guide, you’re well-prepared to take the first step toward earning your first commission from the best crypto businesses and projects.